By purchasing the following prospecting scripts, you have taken a big step toward your future success! An ongoing program of pro-active prospecting can empower you to generate a constant flow of sellers and buyers and skyrocket your production! This is true no matter where you work or what the market conditions. The key to your prospecting success is in your effective use of scripted presentations.

If you have any apprehensions about using scripts, get rid of them! The top real estate professionals in the world use scripts successfully every day. Why? Because they work! Knowing exactly what to say in advance is like a magician placing the rabbit in the hat BEFORE his performance starts! Don't try to wing it...flying by the "seat of your pants" will not produce nearly the great numbers of good leads as that of proven scripts and dialogues.

Using scripts helps prevent floundering so you sound confident and smooth. Scripts help you to stay on track, allow you to control the conversation and guide you to a desired result. You get right to the bottom line and save time. The prospects you speak with while using a script will never know!

Mastering and Internalizing Scripted Presentations

The continuous practicing and internalizing of the following scripts is imperative in order to develop and maintain your highest level of presentation skills. Just as an outstanding athlete or actor practices and rehearses over and over and over to reach their height of peak performance, an outstanding real estate practitioner does the same. Great presentation skills will make you a great agent!

Techniques When Using Scripted Presentation

· Prepare your calling lists in advance of your allotted prospecting time so you are ready.

• Always follow the scripts exactly as they are written.
  
• Stand up when you are prospecting by telephone.
  
• It's preferable to use a "hands-free" head-set type telephone.
  
• Speak clearly and slowly.
  
• Keep a smile in your voice.
  
• Use appropriate pauses, emphasis and voice inflections called for in your script.
  
• Be sincere and positive.

Script Practicing and Role-Playing Tips

• Practice your scripts every working day! Make it part of your daily schedule.
  
• Practice in a mirror or preferably with a role-playing partner.
  
• Practice using all the techniques above to perfect your presentation.
  
• Work to internalize these scripts so that the words come naturally.

Don't procrastinate. Get started with scripts now!

Script - "Just Sold" in Your Neighborhood Prospecting

Instructions: Use this script to contact homeowners in a subdivision or area where a home recently sold. Your goal is to generate seller and buyer leads. Use a real "just sold" home that you, your company or even another company sold.
Caller: Hi, I'm ___________with_______.
Prospect: Yes?
Caller: I'm contacting all homeowners in (name of subdivision or area) to let you know that I (or "we" if sold by your company or eliminate the "I or "We" if sold by another brokerage)…just sold…another home…nearby…at (street address). It's a (briefly describe bedrooms/baths/etc.) and it was listed for $ _____ (if not closed) - OR - It closed for $_____.
Prospect: That's great!

Caller: I (we) work with…lots of buyers…looking to purchase a home…like yours…in or near (name of subdivision or area). I was wondering…if you …were thinking about…making a move?

If Prospect answers "yes" or "maybe"…Continue…

Caller: (If so,…) Where will you be moving to?

Prospect: (i.e. My husband may be getting a job in Houston.)

Caller: I see. What is…your timetable…for your move?

Prospect: (i.e. I would like to move before school starts).

Caller: I would be happy…to give you an idea…of what your home is worth today…
and…share…my (our) selling strategies…so you will sell …for the maximum price! When would be a good time to meet…does tomorrow at _____ work for you or would _____ be better?

Prospect: (i.e.Let's meet at 6:30 tomorrow).

Caller: See you at that time!

If Prospect answers "no" to "giving thought to a move"……Continue…

Caller: Do you happen to know …of a neighbor or friend…who is considering…buying or selling a home?

If Prospect answers "yes"…Get name/number now and thank them.

If Prospect answers "no" to above…Thank them and move on to the next call.

The following scripts are in the full document. Please send me an e-mail and I will send it to you no obligation!

Script - For-Sale-By-Owner Appointment

Script - Expired Seller Appointment

Script - Center of Influence Prospecting

Script - "Just Listed" in Your Neighborhood Prospecting
Script - Fast Cold Call Prospecting

Personal Mentoring for Real Estate Professionals

E-mail:ray@recruitingtopagents.com Created by Bob German